My website appears in Google in a wrong way [closed] - html

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I published my first website and I am still trying to solve its problems. I have mainly two questions regarding my website:
I have published my website and it suddenly appears in Google, but not in the way I want. For example, my site is www.mysite.com, but in Google www.mysite.com/contact.html or www.mysite.com/blog.html come before the original website URL.
I would like my website to be displayed like a website. (Please, write envato on Google and you will see the first result. Main link is on the top, sub-links are below it). How can I achieve this?

There is not right way to appear in Google. Google decides in which order it presents your pages according to what it thinks is best for its users. You have no control on this. However, you can influence this by creating more backlinks to your preferred URLs and focus on its content too. Make it more valuable than other pages for example.
This is a SEO related question. Next time, it should be asked on Pro Webmasters.

Google will rank what they deem the most relevant result the highest. If they're ranking your contact or blog pages higher, chances are there's not much useful content on the home page.
You can't affect this. Google does it based on an algorithm, and only for sites where they deem it to be sufficiently useful.

Optimise your home page for the keywords / phrases for which related pages are showing. You cannot control what Google deems relevant as per their algo.
Re-optimise your inner pages (unwanted links) for related phrases. Building a site-map with proper hierarchy also helps.
Also, are your inner pages within sub-folders or in the open folder along with your index.html? Defining a proper 'folder-drill-down' bread-crumb also helps search engines in understanding page hierarchy and displaying it like so.

Related

Does copying and pasting an entire database of products result in effective SEO? [closed]

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I'm building a website for someone who has an inventory of over 25,000+ parts with very specific part numbers that are all stored within a MS SQL database.
So would it be a good idea to copy and paste the entire database and put it within the index.html homepage but use CSS to make it invisible?
After copying and pasting each item on the webpage like below, I would be set in CSS code to display:none; so the website visitors won't be able to see the ugly data about thousands of individual parts below but Google's search crawlers will:
FEDERAL STOCK NUM, SPECIFICATION NUM, NATIONAL STOCK NUMBER
federalstock1......specificationnum1...NSN1................
federalstock2......specificationnum2...NSN2................
federalstock3......specificationnum3...NSN3................
federalstock4......specificationnum4...NSN4................
federalstock5......specificationnum5...NSN5................
My whole idea here is each federal stock number, all 25,000 of them are completely unique and a Google search for a particular federal stock number will land you on a page of the competitor websites.
Is it a good idea to copy/paste this corporation's entire inventory but make it cosmetically invisible to visitors via but CSS?
No, that's spam and won't rank. If you want your customer to rank for those stock numbers create a page for each product and add the number visibly to the page along with the product description, images and other product-related content
No - it wont help you. In fact, it may hurt you because the search engines see that you have hidden content - and a TON of it at that - and penalize you.
Plus, all of that added content is going to slow your page load times which may negatively impact your rank.

Can anyone (including Google) get a list of the files on the server that holds my website? [closed]

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If I have an html file on a web server without any links in it and without any links pointing to it anywhere, will Google be able to see it? Will Google be able to promote it?
Generally, Google and other search engines find new pages to add to their indices by following links from one web page to another.
Some search engines, including Bing and Google, also allow webmasters to submit URLs directly, meaning that your site may get indexed even if there are no links pointing to it from the “outside world”. (Links like these are called “inbound links” in the trade.)
Short answer: No, probably.
Longer answer: For the most part, search engines like Google work by following links around, not by guessing what URLs are on your server. As long as the HTML file isn't a well-known name like "index" or "home" or another value used as a default index page by web servers, then it's unlikely to be included in a search index. (disclaimer: I don't work for Google and search algorithms are proprietary, so they may actually have some URL-guessing going on)
However, if you're relying on that behavior to protect something you don't want to be seen until you're ready to promote it, your gonna have a bad time. History is full of examples of companies that decided to "hide" a URL that it wasn't ready to promote, only to be foiled by someone editing the URL string in their browser to troll for hidden content.
In general, if you really have not links to it, the answer is NO. HTTP has no command for getting directory listing. (Well, I don't discussing the possibility of google spying via chrome browser). I you DON'T WANT google to see it, you can put it into a directory declared as forbidden in robots.txt to be 100% sure, and make sure that you server is set up not to give a directory index. If you WANT google to scan it, the only way to get it is to post a link to it somewhere.

"One page" / "long front page" web design? [closed]

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There's a web design trend that I've been seeing more and more in sites I come across. The thing is, I don't know what it's officially called, so I don't know how to look for the topic in web design sites or blogs. I'd like to find tutorials and articles regarding tips and best practices, but I haven't found any and don't know what people are calling this design style.
Basically, it's having a long front page (or inside pages too) with lots of horizontal sections with big images and text. It's sort of like one-page sites, but it's not one-page. It's sort of like Parallax, but it doesn't really use the parallax effect (not necessarily at least). It also goes very closely hand-in-hand with responsive design, as it shares that long vertical format made for lots of scrolling.
A couple of examples of what I'm referring to: www.marketo.com, www.ginzametrics.com, www.kinhr.com
I'd appreciate any help finding the official name of this, if there's any, or also any related articles or resources. Thanks!
I believe the technical term you're looking for is single-page application or single-page interface.
Google search results for the phrase "single page website" show that it is used to describe the same types of sites. One page website comes up as another synonym (onepagelove.com provides a collection of single-page site designs, for example).
However, single-page application seems to be the most official and comprehensive term. Relatedly, it is actively used as a question tag here at Stack Overflow: https://stackoverflow.com/questions/tagged/single-page-application
They are "long page scrolling" designs. See: http://www.dtelepathy.com/blog/inspiration/long-page-scrolling-designs
A single page application is NOT the same as a "single page website". First of all, the difference between an application and a site is that a site is simply used to display information whereas an application provides a function or utility or service to the user. Applications are interactive by necessity. In addition, single page apps may have more than one "screen" or "view", but these views are loaded in via AJAX calls behind the scenes and do not require a page refresh. Examples of single page applications include Gmail and Facebook.
A single page website does not necessarily have a long page scrolling design.

How to edit the google description of your site? [closed]

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I know that <meta name="Description" content="[description here]" /> can be used but I wonder how to make a description like the one in facebook.
Does this description use the <meta> tag as well? Or is there some other secret behind it?
Edit: I code my site by myself (no wordpress and stuff) :)
I believe this is how it happens.
Google primarily displays multi link listings when they feel a query
has a strong chance of being navigational in nature. I think they can
determine that something is navigational in nature based on linkage
data and click streams. If the domain is well aligned with the term
that could be another signal to consider.
If you have 10,000 legit links for a term that nobody else has more
than a few dozen external citations for then odds are pretty good that
your site is the official brand source for that term. I think overall
relevancy as primarily determined by link reputation is the driving
factor for weather or not they post mini site map links near your
domain.
This site ranks for many terms, but for most of them I don't get the
multi link map love. For the exceptionally navigational type terms
(like seobook or seo book) I get multi links.
The mini site maps are query specific. For Aaron Wall I do not get the
mini site map. Most people usually refer to the site by it's domain
name instead of my name.
Google may also include subdomains in their mini sitemaps. In some
cases they will list those subdomains as part of the mini site map and
also list them in the regular search results as additional results.
Michael Nguyen put together a post comparing the mini site maps to
Alexa traffic patterns. I think that the mini site maps may roughly
resemble traffic patterns, but I think the mini links may also be
associated with internal link structure.
For instance, I have a sitewide link to my sales letter page which I
use the word testimonials as the anchor text. Google lists a link to
the sales letter page using the word testimonials.
When I got sued the page referencing the lawsuit got tons and tons of
links from many sources, which not only built up a ton of linkage
data, but also sent tons of traffic to that specific page. That page
was never listed on the Google mini site map, which would indicate
that if they place heavy emphasis on external traffic or external
linkage data either they try to smooth the data out over a significant
period of time and / or they have a heavy emphasis on internal
linkage.
My old site used to also list the monthly archives on the right side
of each page, and the February 2004 category used to be one of the
mini site map links in Google.
You should present the pages you want people to visit the most to
search bots the most often as well. If you can get a few extra links
to some of your most important internal pages and use smart channeling
of internal linkage data then you should be able to help control which
pages Google picks as being the most appropriate matches for your mini
site map.
Sometimes exceptionally popular sites will get mini site map
navigational links for broad queries. SEO Chat had them for the term
SEO, but after they ticked off some of their lead moderators they
stopped being as active and stopped getting referenced as much. The
navigational links may ebb and flow like that on broad generic
queries. For your official brand term it may make sense to try to get
them, but for broad generic untargeted terms in competitive markets
the amount of effort necessary to try to get them will likely exceed
the opportunity cost for most webmasters.
Source.
Hope this helps.
It depends on the website popularity.
Google does it, you don't.
Google may do it but you can persuade them.And check this out sub sitelinks in google search result
For starters, be sure you have a “sitemap.xml” file. This is a file
that tells the search engine about the pages on your site and makes
it easier for its spiders to crawl and understand it. Your
webmaster or website provider or Content Management System (like
WordPress) should have handled this for you, but it’s worth
checking. If you’re not a master of website technical stuff,
whoever is your technical support person will be able to tell you if
that page is there, and properly set up.
You should register your site with Google Webmaster Tools, if you
haven’t already. The exact process changes from time to time, but
basically, you’ll give Google the URL of your Sitemap file, which
you’ll have from the previous step. You’ll have to put a “Site
Verification Code” on your site to prove to them that you own the
site, and there are a few other simple steps.
Whenever you link one page to another in your site, use anchor text
and alt text that’s descriptive, and as succinct as possible, and
consistent. For example, you’ve linked to your “concierge services”
page from another page using the anchor text “concierge services.”
That’s perfect. Now, don’t link from another page using “guest
services.” You don’t want to be confusing the poor Google spider,
after all.

SEO Realestate Listing Site - Indexing and Linking to CSS/JS [closed]

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I am involved in a project that is a real-estate listing site. The site has the ability to post advertisements, have static pages and also a blog. Since this could be easily implemented using WordPress which I have some experience with I proceeded with WP.
When functional the site might host hundreds perhaps thousands of active real-estate advertisements. We are using Permalinks. The advertisements are relatively static. Once posted would remain so. But the widgets will update the side bars with latest advertisements and posts.
QUESTION 1: My question is, is it OK to index the whole site. I ask this question because I came across some blog posts saying that indexing such listings is a bad idea. I also came with some blog posts saying to use Schema (for example to define 'Price', 'Rating' etc) when having such content.
QUESTION 2: I have CSS and JS that are page specific. At the moment I embed them in the header and thus pages not needing them also have to load them. I hear that modern browsers will cache these so it will not burden the web-server.
By accident I had put the 'link' to a CSS within the body tag of the HTML page and it worked without an issue. I am wondering if this is a bad practice.
Thanks in advance for your advice.
Question 1) It might be a better way of displaying the data and entering it for future use, but I doubt it would have any effect on SEO. It may be worth re-posting this question separate here:
http://wordpress.stackexchange.com
Question 2) You can use conditional formatting in your template files to load the CSS/JS on certain pages. e.g. Appearance -> Editor -> Header (header.php or whatever file name your template may use)
<?php
if(is_front_page()) {
echo "your custom CSS and JS here";
} ?>
That example is for the front page, but if it is another page try replacing that second line with: if(is_page('contact')) { where contact would be replaced with your page slug or id.
While loading the CSS in the body would work, it is bad practice as technically page elements could load before the CSS file is loaded. This could be an issue for older browsers.
Hope it helps,
Jeremy.